Fundraising events have always been a vital source of financial support for every organization and even corporation. Primarily, a fundraising event is carried out to support an essential social cause that will benefit the community in general. Most often than not, charitable organizations, as well as the corporate world, utilize the power of fundraising to fund a project that aligns with their organization’s mission. While there are many processes to consider and meticulous planning to do, it is crucial to have strong strategies that will ensure success and a high return of revenues. Thus, strong fundraising event ideas can highly fuel success, and with a proper advertising campaign and competitive staff, your organization will get most of the benefits.

 Hence, if your organization is looking for someone to organize your fundraising project, we can help you. We assure you of reliable service, and a competitive team to handle your event needs.

Importance of Fundraising Events

While it is true that fundraising events are a good source of obtaining new supporters and linkages, they also bring new experiences, new motivations, and fresh perspectives. In addition to this, charity events maintain the regular stream of supporters through constant communication and connection. Fundraising events also address the challenges of social issues.

  • Charity Events Raise Awareness

Too often, charity events are the best platform to raise awareness of an important cause. The different sector organizations may it be the academe, health care, environment and corporate all turn to host fundraising events to inform and educate the general public. Promoting your organization’s goals can be easy by channelling it through fundraising. For instance, if your organization is fighting to protect the environment, a charity event can gather environmentalists, environment devotees and supporters to aid you in your cause. Moreover, more and more organizations are now turning to charity to strengthen their social media influence. By providing good content on social media, your charity awareness project can go a long way in increasing donations, and more importantly, it is an excellent way to heighten awareness. When using social media, it is important to activate online registration. It is vital to install event registration software for better interaction with social media users. 

  • Fundraising Events Bring In New Donations

It is true that fundraising can bring in new donations and new clients to support your cause. Obviously, donations and sponsorships play a huge role in making the event successful, not to mention the tremendous impact of the event on social development. Bigger donations can run bigger projects, and can also generate new and inventive ideas for your next fundraising project. With new donations, it ensures the sustainability of your organization too. 

  • Fundraising Events May Lead To Annual Tradition

Fundraising events can also be transformed into regular community occasions, and in most cases, it becomes a tradition. An annual fundraising event is always anticipated by both sponsors and spectators in your locality. This is because it brings people together from every sector in the community to help and be involved in your cause. People become involved in a charity event to develop themselves. Furthermore, a regular and successful event will encourage the younger generation to participate, making it their cause too.

  • A Charity Event Can Foster Camaraderie

There’s no better way to foster friendship than participating in a fundraising event. People will get to meet individuals with the same values and goals as themselves.  Besides, face to face interaction is always influential when negotiating or forming a relationship. You can build your network easily and meaningfully when you are part of a crowd that has the same goals and values as you. Every person involved in the charity project wants to have reliable linkages, hence, it is crucial to program your event as effective and as meaningful as it can be.

  • Fundraising Events Ensures Regular Monetary Support

With consistent support from sponsorships and donations, a fundraising project can sustain your organization for a long time. Even the corporate arena needs fundraising programs to run its social and philanthropic advocacies. Moreover, non-profit organizations can appreciate the recurring support of private donors to make sure that the operation remains functional. Thus, when you are part of an organization that relies on fundraising events, it is vital to solidifying your ties not only with the donors but also with the community’s goals. In this way, you can be assured of their continuous subsidy. The community must fully believe in your cause and that you work for the benefit of everyone. Hence, it is crucial to have a clear and impactful program.

  • Charity Events Develop Community and Social Values

When you are planning a fundraising event, you must be mindful of the possible outcome of the event. First, the event must contribute to the development of the community especially in the forming and strengthening of social values. The community’s values are necessary to maintain order and a good relationship between the public. An effective charity project can impact the lives of the people within the community. Moreover, it can also motivate the people to improve themselves or to work harder to fight for their cause.

  • A Fundraising Event Can Market Product And Services

When you organize an event, you can also help micro or start-up businesses to showcase their products and services. With their sponsorship, you can give them time to introduce their products to the community. Because of the influence that your project can reach, new businesses can benefit from your connections. For instance, if you are planning to fundraise for the protection of the environment, it would be wise to include companies that market eco-friendly products. Through this, not only will you get monetary value, but you also contribute to the promotion of the products and services.

  • Fundraising Events Allow People To Strengthen Their Moral Duty and Personal Values

According to Charities Aid Foundation, people who usually give to charity are the ones that truly feel that they have a moral duty to help. (1) Thus, a fundraising event is where you find these people who constantly want to improve their personal values. By giving to charity, you inspire others, especially your family to give back to the community, which in turn will create a positive impact on the people.

Effective Fundraising Ideas

The success of your fundraising project highly depends on careful planning and a competitive workforce. Without these two, it would be impossible to run a fundraising event that would generate high revenue or create a social impact in the community. With this in mind, you need to keep a clear plan on some of the very effective fundraising ideas that you could use for your next project.

  • Self Fitness Challenge

This fundraising idea is very popular with people who want to maintain their healthy lifestyle, or with people who wants to improve their health. A self fitness challenge is not only limited to walking or running, but you could also include biking in this event. Moreover, self fitness fundraising can utilize a lot of people to raise money. You can even maximize this event to create a peer-to-peer fundraising campaign because of the massive network that the participants have. When planning such an event, it is important to consider the area for your road race too so that your supporters can prepare first hand.

  • Auction

May it is a live auction or a silent auction, this fundraising idea is one of the best ways to gain a high return on revenues. However, there are factors to consider when running an auction. One factor to consider is that it needs meticulous planning because you need to identify what type of auction will work best for your organization. Hence, there are three types of auctions that you can choose from.

  • Silent Auction

The silent auction is organized where interested buyers can browse the items that are placed on tables. Before smartphones came to be, bidding is done by writing an amount on a piece of paper. But now, people can conveniently bid from their phones. According to Harbor Compliance, a silent auction also offers a better opportunity for organizations to interact with the donors because it is less structured compared to live auctions. (2) A  silent auction is also suitable for any audience. More importantly, you can hold this type of auction in any setting. Unfortunately, a silent auction does not have an auctioneer to run the actual bidding, hence, it would be hard to motivate participants to bid for higher prices.

  • Live Auction

A live auction, on the other hand, seeks the help of an auctioneer to run the bidding and introduce the items. The participants will compete to get the item as the auctioneer calls out the dollar amounts. The great advantage of a live auction is that people will tend to bid more for the items, thus, giving the organizer high values for money. The disadvantage of this type of auction is that people will have less interaction with the donors because they are structurally seated on tables. 

  • Online Auction

An online auction is a digital auction where your organization will set up first an online auction site. On this site, you will place all the items and their descriptions, giving the participants the chance to browse the images. To make this work, participants will have to register with their credit card information. Moreover, an online auction is easier to plan and much less expensive compared to silent and live auctions. Aside from that, everyone can participate regardless of the location of the participants.

  • Golf Marathon

Golfers and golf enthusiasts are always ready to participate in any golf marathon fundraising event. People can easily get involved during summer, giving them the opportunity to participate socially while donating for a great cause. Furthermore, you could get creative by running a charity tournament. 

  • Movie Night

A community movie night is an effective and fun way to get the support of the people to join your cause.  This is also a great opportunity for families to bond. When you plan a movie night, you need to choose the area for screening. Depending on your target audience, you could choose a theatre or an open area such as a school or a park. Although, a  movie night fundraising event can attract just anyone.

  • Get Live with Artists and Performers For Your Fundraising

Handling a live artist fundraising event can be creative with the help of different artists such as performers, graffiti artists, painters, body painting artists and music artists. This will effectively work when paired with a Gala and auction activity. These live performances will not only entertain the guests but also a great way to accumulate funds.

  • Partner With A Local Theather For Your Cause

A theatrical performance can be an excellent way to attract supporters for a classic and elegant event. It is wise to partner with a local theatre for this kind of fundraising project to maximize the event. 

  • Pet Show 

A pet show is one way to get the community to participate, either by contest or by showcasing their pets. For this kind of charity event, you need to organize what kind of pet show you will be running. It could be a dog show, a cat show, or a mixed one. Once you finalize the type of pets that can come to your show,  you also need to work on your location. You might need a big area to accommodate the activity and it would be better to hold such an event in an outside location. Furthermore, it would be convenient for dogs to be outside. Pet shows are usually carried out during spring and autumn to avoid extreme weathers. Also, as an organizer, you need to make sure that plenty of water and food are available,  as well as cleaning supplies should be readily accessible.

To ensure that your community can participate in the activities, you need to create different categories. Your supporters can just choose which category their pets belong to, thus, allowing them to pull up their best performances.

References: Harbor Compliance, Planning a Charity Auction: A Beginner’s Guide: https://www.harborcompliance.com/blog/2016/07/21/planning-a-charity-auction/ Charities Aid Foundation, Five Reasons To Give To Charity: https://www.cafonline.org/my-personal-giving/long-term-giving/resource-centre/five-reasons-to-give-to-charity